by PRBI | Dec 8, 2022 | PRBI Blog
By Bryce Gruber That’s a jarring headline, right? I know. You probably spent the last 20 or so years developing the world’s best relationships and understanding every obscure ingredient and material that goes into client widgets. The truth is excellent relationships...
by PRBI | May 24, 2022 | PRBI Blog
6 Reasons a Boutique Agency Might be the Right Choice for Your Next Job By Samantha Gonda We’ve all heard the age-old saying that size doesn’t matter, but when it comes to choosing the right public relations agency, it really does. And spoiler alert: a smaller...
by PRBI | Aug 15, 2021 | PRBI Blog
The virtual agency model has gained popularity in recent years – especially among boutique agencies striving to be nimble in today’s ever-evolving world. The idea of running a virtual PR agency without any employees – relying solely on contractors or freelancers...
by PRBI | Jul 19, 2021 | News, PRBI Blog
As part of our series of articles about international public relations, this blog post will focus on PR in Australia and New Zealand. Both Australia and New Zealand are predominantly English-speaking countries with top-ranked press freedom (higher than the United...
by Lucy Siegel | Jun 21, 2021 | PRBI Blog
Some of you have just finished the arduous process of submitting award applications to industry organizations. Others are just starting. Wherever you are in the process, best of luck to you! To help you make the most of your time, money, and efforts in the awards...
by Lucy Siegel | May 26, 2021 | PRBI Blog
Worldwide, public relations encompasses communications counseling and the development of strategy. However, the way public relations is practiced in a particular country depends on how an organization’s messages are distributed and how local media channels...
