by PRBI | May 24, 2022 | PRBI Blog
6 Reasons a Boutique Agency Might be the Right Choice for Your Next Job By Samantha Gonda We’ve all heard the age-old saying that size doesn’t matter, but when it comes to choosing the right public relations agency, it really does. And spoiler alert: a smaller...
by PRBI | Aug 15, 2021 | PRBI Blog
The virtual agency model has gained popularity in recent years – especially among boutique agencies striving to be nimble in today’s ever-evolving world. The idea of running a virtual PR agency without any employees – relying solely on contractors or freelancers...
by PRBI | Jul 19, 2021 | News, PRBI Blog
As part of our series of articles about international public relations, this blog post will focus on PR in Australia and New Zealand. Both Australia and New Zealand are predominantly English-speaking countries with top-ranked press freedom (higher than the United...
by PRBI | Apr 5, 2021 | PRBI Blog
China, Japan, South Korea and other Asian countries are so close, and yet so far apart: in the same neighborhood geographically, but when it comes to culture, including journalism and the media, the differences are vast. And don’t even try to compare PR in Asia with...
by PRBI | Apr 30, 2020 | PRBI Blog
Several digital marketing terms have entered the business mainstream recently that have one thing in common: they all highlight keen attention on the customer. Here are definitions of three of those terms that work together seamlessly, and an explanation of how the...
