WordWrite has added Keira Koscumb to its growing team as Digital and Inbound Marketing Director. In this new position, Keira will lead the development of WordWrite’s digital services and support social media, media relations and influencer relations for the firm’s clients.
Keira joins WordWrite from Advantage Solutions, an experiential marketing firm, where she led an analytics team and created marketing programs employing multiple data platforms. For the past five years, she has worked with retail clients to translate business objectives into marketing strategies backed by strong consumer insights to drive revenue growth.
“Our national search for a strategic digital expert ended when we met Keira,” said Paul Furiga, WordWrite president and chief storyteller. “Her skills and experience working in customer engagement will be a great asset as we develop innovative digital strategies that help our clients effectively reach their target audiences. We’re excited to have Keira focus on extending our storytelling approach by growing our digital platform.”
WordWrite, started by Furiga in 2002, has grown into one of the 10 highest grossing public relations agencies in the Pittsburgh region with an average yearly growth of 15 percent. In 2017 alone, WordWrite grew 46 percent, ranking among the top five fastest-growing public relations agencies nationally by O’Dwyer’s National PR Agency Rankings in 2018.
WordWrite also recently moved into a 63 percent larger space on the fifth-floor of the former Alcoa Building downtown, the agency’s third move in its 17-year history. At the same time, WordWrite revealed a new brand look (which had been unchanged since the company’s founding in 2002).
For more information or to learn more about WordWrite’s career opportunities, please visit www.wordwritepr.com.
ABOUT WORDWRITE
WordWrite is an award-winning strategic PR, digital and inbound marketing agency. Wordwrite helps clients uncover, develop and share their Capital “S” story, the one that reveals why someone would partner with them, work for them or do business with them. Over 17 years, WordWrite has advised healthcare, manufacturing, nonprofit and professional services clients, including Fortune 100 companies, with services from crisis communications to product launches. WordWrite clients include Caliente Pizza & Draft House, the Carnegie Library of Pittsburgh, Kennametal, McClintock & Associates, Meyer Unkovic & Scott, New Pig, Pennsylvania Health and Wellness, Pfizer Inc., Waldron Private Wealth, The Waterfront and the YMCA of Greater Pittsburgh.