Member agency vom Hoff starts podcast on reputation

Our German member agency, vom Hoff Kommunikation, a boutique agency based in Düsseldorf, has just started a new podcast: “Agenturgeschwätz – Mit vom Hoff zum guten Ruf”- (Agency gossip: vom Hoff leads you to a good reputation). The podcast offers orientations on...

Personal Branding: How to Grow Your Social Media Audience

With billions of active users, social media has incredible power to fuel your personal branding strategy. But a lot of that power depends on the size of your social media audience. Let’s look at how you can grow your audience effectively and make the most of your social media for branding. You may have begun a social media and branding strategy. Perhaps, like many people, you initially attacked social media with gusto, only to taper off after a few months when the response was not what you hoped.  But don’t get discouraged. Growing your audience on social media is

TruePoint Communications Wins 2 Awards

This week, TruePoint Communications’ campaigns took home two of PR Daily’s Content Marketing Awards. TruePoint’s digital media team won in the Customer Engagement category for their work on AT&T’s Super Saturday Night campaign, which trended No. 1 on Twitter,...