China, Japan, South Korea and other Asian countries are so close, and yet so far apart: in the same neighborhood geographically, but when it comes to culture, including journalism and the media, the differences are vast. And don’t even try to compare PR in Asia with...
Several digital marketing terms have entered the business mainstream recently that have one thing in common: they all highlight keen attention on the customer. Here are definitions of three of those terms that work together seamlessly, and an explanation of how the...
In this Corona virus chapter of our lives, your employees’ emotions have almost certainly kicked into high gear. They’re worried about their and their families’ safety. Some are also upset about the plummeting stock market and what that means to their savings. Many...
Businesses and nongovernmental organizations around the world are quickly working to develop communication management plans to respond to the coronavirus, also known as COVID-19, which is spreading around the world. Here are 10 things to keep in mind when assembling...
