Covid-19 Puts New Focus on Crisis Planning

It may take Covid-19 – the worst pandemic in over a century and one that has been likened to a killing machine and a nuclear catastrophe – to finally force U.S. businesses to take crisis planning seriously. Until now, crisis planning generally has taken a back seat to...

How to Pitch the Media During the COVID-19 Crisis

  PR Boutiques International announces survey results on media relations in the COVID-19 era Many public relations professionals feel awkward about approaching journalists during this time of crisis when COVID-19 eclipses all other news. How to pitch the media during...

How Much Does Professional PR Cost: An Insider’s Guide

By Samantha Gonda Across the globe, inflation rates are reaching record-high numbers. It seems that every other week another subscription service or necessary expense is sending out a mass email alerting their customers of a hike in prices. This increase in prices has...