WordWrite begins new chapter in historic Downtown digs
This year is one for the record books at WordWrite, the largest independent public relations agency in the Pittsburgh region. The award-winning firm recently revealed its new brand look (which had been unchanged since the company’s founding in 2002) and today moved...10 B2B Marketing Trends That Will Skyrocket Your Strategy
B2B marketing trends are like a compass. While you move forward in your business endeavors, marketing trends help to keep you on course.
Trends shed light on what marketing strategies and tools work and help dictate where to spend your brand’s resources.
In a survey from Content Marketing Institute on the future of B2B marketing, 55% of the most successful marketers predicted an increase in overall marketing spend in 2019.
While increased budgets may seem like mere wishful thinking, there is solid evidence to back it up. When asked how they would rate their marketing strategy compared with one year ago, 70% rated it as