by Darcy Hagin | Aug 23, 2018 | News
Writing a press release isn’t rocket science — but when you don’t do it on a regular basis, it can be a bit challenging. But with the right tools, you can avoid any pitfalls and make your press release writing a lot easier.
Before we look at the tools that will help you to create better press releases, let’s focus on some of the major mistakes you should avoid in your writing.
The 4 Culprits of Sucky Press Release Writing
1. Euphemisms
Euphemisms are innocent words that we use to replace ones that might be more offensive. A great
by Darcy Hagin | Aug 20, 2018 | PRBI News
MSR Communications, a boutique public relations and social marketing firm that offers award-winning communications management services to technology, B2B and consumer lifestyle companies, today announced three big wins in the first half of 2018. The female-owned firm...
by Darcy Hagin | Aug 19, 2018 | News
In relation to other marketing strategies, influencer marketing is still in its infancy in many ways. That is why there are still many questions, like what is influencer marketing, why is it so effective, and what influencer marketing strategy mistakes should you avoid in order to get the best results.
Today, we’re going to focus on that last question: what mistakes should you avoid as you venture into influencer marketing?
But first, let’s make sure that we’re all on the same page, definition-wise.
What Is Influencer Marketing?
Influencer marketing is a tactic in which you
by Darcy Hagin | Aug 15, 2018 | News
The 1990s were golden years, where I worked for some amazing multinational giants from banking to audit, and life was skyrocketing. Music and the arts were simpler, happier, brighter. Perhaps the vibes were all in line with the universe. I managed to create some works...
by Darcy Hagin | Aug 13, 2018 | PRBI News
MSR Communications, LLC, an independent public relations and social marketing firm that offers award-winning communications managements services to technology, B2B and consumer lifestyle companies, today announced the addition of new client, California Exotics...
