South Florida PR Firm Durée & Company Named 2018 Outstanding Small Corporation by Association of Fundraising Professionals, Broward-Fort Lauderdale Chapter
On Nov. 1, Durée & Company, a Fort Lauderdale-based full-service public relations, marketing and special events firm, received the prestigious honor of being named the 2018 Outstanding Small Corporation Award honoree, by the Association of Fundraising...Influencer Marketing: Five Strategy Mistakes to Avoid
Many thanks to guest blogger Wendy Marx of Marx Communications for this post on Influencer Marketing — originally published on the Marx Communications B2B PR Sense Blog.
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In relation to other marketing strategies, influencer marketing is still in its infancy in many ways. That is why there are still many questions, like what is influencer marketing, why is it so effective, and what influencer marketing strategy mistakes should you avoid in order to get the best results.
Today, we’re going to focus on that last question: what mistakes should you avoid as you venture into influencer marketing?
But first,
Online Reputation Management: How to Make Your Brand Stand Out
We’ve become a review-driven society. We like to know that it’s a sure thing before we lay down our hard-earned money for it. We comb through reviews to ensure we’re making the right decision. And that means that, as a business, online reputation management should be a top priority.
How would you like the world to see you? Would you like to be thought of as an expert? Compassionate? Genius? Innovative? Modern? With the right reputation management services, you can change and improve how the world perceives you as a brand.
Why is Your Online Reputation Important?
In today’s