We’re an international network of boutique PR firms founded by people who put client service first. Our guiding principles are Personal Attention, Efficiency, Focus, and Accountability.
We understand the importance of top-notch client service, so we don’t do “formula” work. Our clients get a custom-built approach that is fast-moving, flexible and exceptionally cost-effective.
We offer a comprehensive set of public relations skills, using a unique combination for each assignment — bringing considerable knowledge to bear in a wide range of fields.
PRBI: A Solution for Today’s Marketplace
In 2008, a collaborative network of 36 boutique PR firms was established to provide additional expertise to these smaller firms. PR Boutiques International™ (PRBI) is a worldwide collaborative network of boutique PR firms whose principals are experienced practitioners who have held senior positions in large PR agencies and/or corporations but now put service first and work directly with clients. Member practitioners have won the highest levels of professional awards, and boast qualifications ranging from PhDs to former top journalists to attorneys. They also represent memberships in the most noteworthy international public relations and business associations.
How We Work With Clients
How We Work Together as Members
Become a Member
53% of PRBI member firms have been in operation for 11+ years
40% of PRBI member firms hold a master’s degree or higher
92% say they would refer PRBI to other boutiques
91% find best practice sharing invaluable
Benefits of Utilizing Boutique PR Firms
PRBI Member Directory:
Darnauer Group Communications (Aspen, CO)
Decibel Blue (Phoenix, AZ; Denver, CO)
DoubleDimond Public Relations (Houston, TX)
Duo Public Relations (Seattle, WA)
Durée & Company (Ft. Lauderdale, FL; Aspen, CO)
Impress Labs (Phoenix, AZ)
Leinweber Associates (Boston, MA)
TruePoint Communications (Dallas, TX)
Carla Bianchi (São Paulo, Brazil)
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PRBI enables a small agency to enjoy the resources traditionally available to a much larger one. Financial economies of scale, shared best practices, enhanced client services, collaborative business development opportunities and personal relationships are all benefits of belonging.Julia Labaton
PRBI is the only organization through which I can immediately access strategic and operational input from highly qualified, trusted industry peers. PRBI enables our firm to offer true international capabilities, which is important to the companies and organizations we serve, as well as our own long-term growth and success.Dan Leinweber
PRBI is a brain trust of smart individuals who face the same challenges I do, and I appreciate having access to the collective wisdom. Following the annual PR meeting, I walk away with at least 2-3 ideas I’m ready to implement immediately, and scores of additional ideas to work into my agency’s long term planning for success.Lucy Siegal
The PR Boutiques International Annual Meeting in Chicago was a perfect example of the benefits of membership in the organization. The meeting provided me with professional insights from other members as well as speakers we invited from outside the organization. In addition, I had a chance to deepen my relationships with 23 very smart and dynamic PR agency principals.David Eichler
The power of PRBI is that you’re intimately connected to smart, seasoned PR pros who also happen to share your exact situation as a small agency owner. We understand each other’s challenges and are eager to help one another. PRBI is an agency owner’s support group, a well-connected network of peers, a business referral hub, and a forum for professional development, all at once.Jeanette Darnauer
Tapping into the senior PR practitioners who are members of PRBI is extremely beneficial – the group is very forthcoming with industry best practices, client service mantras, new business tips and how to attract and retain A List talent. Our agency has passed on multiple PR accounts to fellow PRBI members but has also received some really plumb clients including global brands in beauty, outdoor apparel and homeward.Ann Gallery
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