La nota de prensa… ¿noticia o historia?

Cada día, desde las agencias de comunicación, redactamos y enviamos infinidad de notas de prensa a los medios de comunicación. Esta es una de las vías primarias para conseguir que nuestros clientes ganen notoriedad. En muchas ocasiones, ni...

B2B Product Launch Secrets: How to Wow Your Audience

A new product launch is an exciting time for any business, no matter the size. How can you make sure that you not only get it right but plan a spectacular B2B product launch? 

Every year, there are zillions of new products that come to market. Right off the bat, your new product or service will have to compete against a sea of noise. Depending on your industry and time of year, the competition can be fierce. 

With so much competition, how can you woo and wow your audience? 

We’ve collected our top 8 secrets to take your

B2B Product Launch Secrets: How to Wow Your Audience

A new product launch is an exciting time for any business, no matter the size. How can you make sure that you not only get it right but plan a spectacular B2B product launch? 

Every year, there are zillions of new products that come to market. Right off the bat, your new product or service will have to compete against a sea of noise. Depending on your industry and time of year, the competition can be fierce. 

With so much competition, how can you woo and wow your audience? 

We’ve collected our top 8 secrets to take your

B2B PR Trends: How to Give Journalists What They Really Want

Journalism has been battered by major changes over the past few years. If you find yourself struggling to keep up with these changes, you’re not alone. But to help you up your effectiveness, we’ve highlighted the key B2B PR trends you need to know to appeal to journalists.  

Two Reports, Two Different Points of View: What It Means For You

We recently noticed two reports on the state of journalism. Cision released its 2018 Global State of the Media Report and MuckRack and The Zeno Group joined forces to create their report, The State of Journalism Today. Both of these

B2B PR Trends: How to Give Journalists What They Really Want

Journalism has been battered by major changes over the past few years. If you find yourself struggling to keep up with these changes, you’re not alone. But to help you up your effectiveness, we’ve highlighted the key B2B PR trends you need to know to appeal to journalists.  

Two Reports, Two Different Points of View: What It Means For You

We recently noticed two reports on the state of journalism. Cision released its 2018 Global State of the Media Report and MuckRack and The Zeno Group joined forces to create their report, The State of Journalism Today. Both of these