PRBI elects Officers, Board for 2011-12

PR Boutiques International (PRBI), prboutiques.com, a global network of 31 boutique PR firms in 13 countries, has elected a new slate of officers and board members during its recent annual meeting. “As PRBI enters its fourth year, the organization is experiencing much...

Cross-Border Crisis

PRBI Case Study: US company in personal care / beauty products Office Locations: US (lead agency – RED PR; support – Bridge Global Strategies, NYC) and South Korea (CJ’s World, Seoul) Challenge: Korean health ministry found a banned, toxic substance in the company’s...