PR Trends to Watch for Around the World in 2019

With 2018 visible only in the rearview mirror, it’s time to focus on what will make for a successful 2019. It helps to have an idea of what the business climate will be like. We asked some of the experts in Public Relations Boutiques International (PRBI) what...

When Do PR Costs Make Sense for Startups?

Most startup founders know that public relations can help them build their companies. However, PR costs are significant. Many founders don’t know when it makes sense to begin spending money on public relations, and when it doesn’t. Each startup’s situation is...