by Darcy Hagin | Mar 15, 2019 | PRBI News
Award-winning Fort Lauderdale-based full-service public relations, marketing and special events agency Durée & Company, Inc., launched in 1999, is now expanding in Aspen, Colorado, to serve its growing list of Colorado clients. The office address is 600 East...
by Darcy Hagin | Mar 14, 2019 | News
Dear PR Professionals:
PR is evolving at warp speed. In fact, in five years, what we know as PR will have a different complexion.
Yet today, many PR professionals, armed with media placements and endless pitches, are still grounded in the past, since it’s so comfortable. Confession: I, a B2B PR agency owner, also have one foot still firmly planted in the past.
I have news for you. Looking ahead, earned media, a defining measure of PR for decades, will become a smaller and smaller part of what you do.
As noted in the 2018 Global Communications Report, “PR executives predict a
by Darcy Hagin | Mar 10, 2019 | PRBI News
Founder and president of TruePoint Communications Jessica Nunez was quoted in an online Entrepreneur Magazine article, emphasizing the importance of maintaining professionalism on social media. The article titled, “Learning From Kevin Hart’s Social Media...
by Darcy Hagin | Mar 8, 2019 | PRBI News
Polkadot Communications has added eight new clients to its agency roster across multiple sectors including, health and wellness, disruption, travel and lifestyle and fashion. Clients added to the agency’s stable include home loan disruptor, Athena Home Loans,...
by Darcy Hagin | Mar 5, 2019 | PRBI News
Every professional needs a bio that is impressive and impactful. Cheryl Bame of Bame Public Relations recently spoke about writing bios for websites, Linkedin and speaking engagements at the Harvard Law School Women’s Alliance event at the law firm Rutan &...