7 Ways to Make Your Business Irresistible to the Media

By Duree Ross Today’s media may seem a lot different from the media of years’ past. It’s smaller. It’s faster. And it’s online 24/7. However, no matter how much has changed, some aspects about media will always remain the same. Reporters, bloggers, producers and...
When to Politely Decline a Media Request

When to Politely Decline a Media Request

The old cliché about publicity is that any kind, even bad publicity, is a good thing. Like many old clichés, this one deserves to be relegated to that place where old clichés go when they are tired and worn out.

Not all publicity is good, especially in the legal industry. But it is often difficult to determine whether an opportunity is good or bad, and that’s when the wisdom of PR professionals can offer tremendous value. This is one of the little-noticed, but most important jobs of a law firm PR person. Just as lawyers are called on by clients

Einsight – Scott Public Relations

Einsight – Scott Public Relations

Einsight – Scott Public RelationsSix Life Lessons I’ve Learned from My Father, Richmond Lewis ScottVirtually Attend the CAPP Better Together Health Event 6/152016 PRBI Annual Conference InsightsAdaptation is Key to Success for Modern Healthcare MarketingOnline Reputation Management: An Ounce of Prevention is Worth a Pound of CureHealthcare Content Marketing: Not All Content is Created EqualHealthcare PR and Marketing: 5 Statistics to Know in 2016B2B PR Insights: The 4 Key Benefits to Successful Thought LeadershipHow to Grow Your Brand’s Authority Online Using Social MediaHealthcare Weekly News Roundup: Week of April 4th, 2016

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